it's called wimpy. that's right. i have photographic proof.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCvIe7B7URRscUyhhQN2W_9X0OjHJZ7-3aTK4INZDkd8YL6EI56gq4ASIWyqW8PXZQRvmTM1dvSPOmwNh4emBer95t_Th5YeOz9RZFkeCioPuHDRX9cazBjhANEPrdcSxuqczT/s400/2008-01-16-+Wimpy+Burgers.jpg)
now that's a cool new market to tap into. does the idea of eating at mcdonalds or burger king scare you? it's now ok to be a wimp. you can eat at wimpy. :P
btw, while i was clicking that pic, a greying woman actually got over her wimpiness and asked me what i was doing (that too, in the most menacing kind of way). she scared the hell out of me. i almost made a dash into wimpy before i realised i wasn't hungry. i did the wimpier thing and ran out of churchgate station.
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